At Geinnova, we continue strengthening our collaboration with the Federación Canaria de Municipios through the launch of two new training courses aimed at professionals and technical staff working in local administrations.

These new training initiatives address two key areas for the modernization of municipalities: digital communication and internal team management, offering a comprehensive approach that enhances both citizen engagement and organizational efficiency.

Training in marketing and social media for public administrations

On one hand, we are launching a course on marketing and social media for public administrations, designed to improve institutional communication in digital environments.

Through this programme, participants will develop the skills needed to professionally manage social media, increase the visibility of their municipalities, and strengthen relationships with citizens through more transparent, accessible, and effective communication.

New training in people management and work organization

In addition, we are introducing the course “People Management and Work Organization for an Effective Local Administration”, focused on one of the main challenges faced by municipalities: managing teams in resource-constrained environments.

This course covers essential topics such as leadership, communication, staff motivation, and efficient work organization, providing practical tools specifically tailored to the reality of small municipalities.

Its main objectives include:

• Improving the management of small and multifunctional teams
• Optimizing work organization and municipal processes
• Enhancing staff motivation and engagement
• Promoting an organizational culture focused on public service

A commitment to more effective and citizen-centered administrations

With these two new training actions, at Geinnova we reinforce our commitment to supporting local administrations through tailored, high-impact learning solutions.

Our goal is to contribute to more effective, innovative, and citizen-oriented public administrations by combining digital skill development with the strengthening of human capital.

These initiatives build on our extensive experience in public sector training, with over 150 specialized courses delivered and strong collaboration with leading public institutions.